UFC x Reebok
Pitch Architecture | Handmade Book | Layout Design
When Reebok pitched to the UFC to become their official uniform providers, I was brought in to create the ultimate presentation book. It just so happened that I was a huge UFC fan at the time and eager to go above and beyond for this momentous occasion.
The digital illustrations were made by a fellow employee and I was tasked to do the rest. So I made a large scale fold out book that I hand-bound and made a custom box with a red velvet lining.