Mural and Façade Design
The painting of a hardware store in Santurce, Puerto Rico took five days with the help of Vinnie Arnone.
The goal of the project was to educate the consumer about the services offered and integrate the building into the fabric of the world-renowned street art of the Santurce neighborhood. La Tornillería means "the screw store" in Spanish.
The preexisting logo was designed by Eduardo Carbia. The design of the façade resulted in a broader design direction that informed La Tornilleria's branding for future growth.