Brand Name | Concept | Identity | Menu Design
Created a new name, branding and identity for taqueria restaurant in Larchmont, NY. Developed a brand tone and voice along with the menu and website design to attract a younger customer. Owner Kyle Inserra's impression of the new name and branding design was: "I credit Claudia with more than 30% of our sales increase."
Located in Larchmont, Rochester County, where the pandemic spread first in NY the Save The Tacos tees raised funds for the kitchen staff furloughed in 2020. The contactless menus designed were quickly in high demand by other restaurant clients.